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An Analysis of a Survey of Oregon Coast Decision Makers Regarding Climate Change
Authors:Jenna Borberg et al
Oregon Sea Grant received a grant for 2007-09 from the NOAA Climate Program Office to conduct outreach and engagement activities with coastal decision-makers and communities to help them prepare for climate change. An essential component of this effort is understanding the opinions, attitudes, and information needs of the individuals we hoped to assist--specifically, Oregon coast professionals who make decisions about development in the coastal zone. This study, conducted during 2008, evaluated their perceptions and opinions about climate change and climate change information; their motivation toward and barriers to undertaking climate change-related activity; the importance they attached to being able to respond to specific climate change effects; and what assistance, if any, they believed they needed in order to respond.
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Size and Format:8 1/2 x 11, color cover, B&W text.
The other five publications in the "Public Science Communication Research and Practice" series are: Public Outreach and Behavior Change (ORESU-L-07-002), Hold that Thought! (ORESU-H-08-005), Expand Your View (ORESU-H-08-006), Mental Models Interviewing for More-Effective Communication (ORESU-H-11-002), and Structured Decision Making (ORESU-H-11-001). Additional authors: Joe Cone, Laura Jodice, Michael Harte, and Patrick Corcoran.