Imperfect Foods was founded in 2015 and has six fulfillment locations and around 1,400 employees. Imperfect Foods sells its food online directly to consumers and is a BCorp-certified grocer on a mission to eliminate food waste and build a better food system. Their main objective is to save deformed, edible fruits and vegetables that are sent to landfills from grocery stores by selling raw and packaged foods. Imperfect Foods looks to eliminate or reduce all waste related to packaging (e.g., box, gel pack, insulated liner, egg carton liners, produce prep bags), warehouse supplies (e.g., trash bins, rags, mops, gloves, cleaning supplies), and office supplies (e.g., paper, toner, pens). Right now, Imperfect Foods produces 99,900 lbs of solid waste just from single-use paper towels, which costs the company approximately $13,500 annually.
Frazier worked with Imperfect Foods employees to develop a comprehensive environmentally preferable purchasing policy that will guide departmental and vendor decision-making into the future. As a part of this work, Frazier identified what it takes to qualify as an environmentally preferable product or packaging: